Resident startup at Casa do Impacto and one of the ten projects selected for the Training Phase in the latest edition of the Acceleration Program – Rise for Impact – Clynx’s drives with a mission to transform physiotherapy treatments into motivating digital experiences.
Recently rebranded with a new lighter and more inspiring design, aiming to reach everyone who can benefit from its solution.
Clynx’s cause and motivation as not change, only its new slogan and product name!
“Clynx’s mission is to make physiotherapy more digital, motivating and accessible. We believe this new image will help us better communicate this purpose, allowing anyone to use it and take it anywhere” – said Ana Cortez, Head of Marketing.
“Bringing physiotherapy anywhere” – its new slogan, aims to bring its value proposition: the digital approach and “Serious Games” concept.
“The need for this rebranding became evident when, in recent months when we began to see increasing demand for our product not only by clinics and hospitals but also by new healthcare providers, from nursing homes to pharmacies!” said Joana Pinto, Co-founder and CEO of Clynx.
This rebranding keeps representing the dynamic and fluid movement (blue color transmitting confidence, tranquility and closeness) and symbolizes the power of digital physiotherapy.
The new product name also changed and its cleaner. Clynx’s Platform is now even more prepared to healthcare providers in their digital transformation processes and wider response.
“Clynx’s benefits were already clear about time, space and flexibility (with patients having sessions on Sundays, at home or even on vacation!). We now want to communicate and serve any healthcare unit wanting to provide physiotherapy services”, concluded Joana Pinto.
“From a technological point of view, it has always been a challenge to prepare a product to support physical and cognitive rehabilitation that is easy to use and transport. Fortunately, these features have already been assured and supported by clinical and scientific evidence” said Gonçalo Chambel, Co-founder and CTO of Clynx.
LEARN more about Clynx (from idea to creation) and their experience during the acceleration phase of the last edition of Casa do Impacto Acceleration Program – Rise for Impact.
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